Design Foundry offers comprehensive communication across platforms for luxury brands. Campaigns span print, outdoor, digital, in-store visual and direct marketing activations.
Frombranding to photography to online, offline and other below the line initiatives, we became the singular point of strategy, consulting and creatives.
The microsite is an ode to the brand’s craftsmanship, the beauty it celebrates and how that translates into the evocative elegance of its adornments. Filled with rich media and beautiful imagery, the website is a visual treat for the buyer. Each transition flits from scene to scene tracking the journey of the collection and lending its an alluring wearability that helps the wearer imagine the jewellery experience.
The print campaigns were treated with a minimalist aesthetic. Each ad showcased the product in a manner that was unhindered with complexities; be it in the copy or the creative ornamentations and motifs. The mnemonic and image were framed elegantly within the white expanse of paper to draw in the viewer’s attention towards the jewellery and its impressive craftsmanship.